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Fashion · SportsIllustrative scenariosAudience · HQ merchandising · store operations

One page for what people pass through on the way out

Overlay the dominant path with zone-to-zone traffic and the spot for adjacent merchandising appears.

From problem to result

Problem
Zone-level metrics existed, but movement between zones did not connect
Applied and measured
The order in which people move through a store never reaches payment data. saai insight reads several cameras as one, counts the dominant path and zone-to-zone traffic, and simplifies visitor flow into a Sankey chart. Which products sit next to each other is the merchandiser's call.

saai insight

Expected output
Dominant path and traffic read together to shortlist adjacent merchandising
Illustrative

Dominant path · zone-to-zone traffic · visitor flow

Functions used

Illustrative

Move counts and shares between zones, visit order, Sankey chart

What it outputs

Illustrative

Illustrative: outerwear to footwear accounts for 28% of moves

Illustrative reading

Illustrative

Illustrative: place socks and accessories between the two zones

Decision it feeds

Evidence and scope

03 TranslateIllustrative scenariosAudience · HQ merchandising · store operations

A usage scenario built from product functions. Figures are hypothetical values used to aid explanation and do not guarantee deployment outcomes.

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