Expected results
Why VMD data matters in drugstores
Drugstores combine low-margin daily goods with higher-margin beauty and health products. Guiding movement toward higher-margin zones can improve sales, but without measuring the display, teams are forced to rely on experience and intuition.
+12%
Increase in high-margin zone basket value
+25%
Increase in tester zone dwell time
4주
Time to first VMD insight
* Figures are illustrative examples of real deployments. Actual results vary by site.



