Case Studies

Measured, not promised

Problem, change, and measured result come first.

5
Measured cases · re-measured to verify: 16
Illustrative scenarios · built from product features: 53
Stores in the measured sample (32 convenience · 21 unmanned)

Measured results

What rose and what fell in the same store, side by side

35% up
Centre aisle · biscuit sales: 42% down
Back zone · ice cream sales: 47% to 91% down
Checkout duration (three months in · range across stores): 51% down
Exits through the original entrance

Absolute values are banded · change rates are as measured · client names stay private

Results that missed stay on the page too.

What did you come to check

Showing all 21 cases

Space

Product

Measured 5Scenarios 16

Measured cases

5 cases we measured again

Before and after were measured again under the same conditions.

Bars are indexed to 100 at the before state. Read the figures first, then open a case for the full picture.

01Convenience · Unmanned storesScaled

Measured

A hypothesis, a shelf change, and a second measurement

Snacks rose, ice cream fell.

Six days and six days. Both results are here.

35% up
Centre aisle · biscuit sales: 42% down
Back zone · ice cream sales

02Fashion · SportsDeployed

Measured

Footfall went up. Walk-ins went down

A paradox found over a holiday, and a plan for the next one.

2.2x
Footfall during the holiday (against a normal period): Below the normal average
Capture rate during the holiday

03DrugstoreScaled

Measured

Self-checkout went in. Face-to-face service did not go down.

Measured again one week in, and again three months in.

Four stores.

47% to 91% down
Checkout duration (three months in · range across stores): Held or rose
Staff and shopper contact outside the checkout area

04Premium automotive showroomScaled

Measured

Same prescription, two showrooms, two answers

The results split.

We swapped the cars and the experience zone, then measured 44 days twice.

49% up
Showroom B · visitors: 40% up
Showroom A · visitors

05Grocery · Food hallScaled

Measured

One in three walked out. We added a till and measured again

One week after installation, then six months on. Checked twice.

More than 10x
Visits to fixtures near the new till (six months on): 51% down
Exits through the original entrance

Illustrative scenarios

16 scenarios built from product features

They are grouped by purpose, so start with the group you need.

Figures here support the explanation. Each group shows three entries before you expand it.

Layout and placement

Where should this fixture go5

Walk-in and drop-off

Where are we losing people1

01DiscoverWhen visits drop, was it passing traffic or walk-insCount the people who walked past and the people who came in separately, and the cause splits.Convenience · street-front retailsaai insight

Running many stores

What should we read the same way6

Measuring the space

What is happening in this space4

Get in touch

Let’s define the next improvement for your space

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The HQ operating cycle that carries one store’s change to the next lives on the Enterprise page.