PlusInsights is a data analytics tool that helps you turn footsteps into sales by analyzing your customers' “visit → browse → consider → buy” journey.

Track where customers go, how long they stay, and even what products they're looking at.Employees are automatically excluded, and information like customer age and gender are also analyzed.You can set up analytics points to get specific about visitor numbers or behavior, and find drop-off points throughout the customer journey.

With this data, you can use

• Operate efficiently: put more resources in popular areas, improve inefficient areas
• High-performing marketing: Targeted campaigns based on gender and age interest zones
• Enhance the customer experience: Reduce shopping fatigue with optimized pathways

PlusInsights is a key tool to turn your store into a “smart place that understands your customers,” not just a place to sell. Every judgment is based on real data, so you can make faster, more accurate decisions.